Approach: ISAX has developed a robust approach to providing a strong evidence base for the key strategic areas of business opportunities. It involves a 4 stage approach:

1. Research Paper

a literature review combined with a scoping of the issues.

2. National Quantitative Survey

representative sample of the national population

 3. Qualitative probing

using co-design workshops, ethnographic research and other methodologies to gain deeper insights

4. Implementation Conference

bringing the findings to the attention of those with an interest in developing and commercialising new solutions.

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